New Zealand Breast Cancer Foundation
Interviewed: Van Henderson
Date: March 2012
Why did you come to us – what was the issue that required resolution?The New Zealand Breast Cancer Foundation is the country’s foremost breast cancer education and awareness organisation. The Foundation receives no government funding as such relies on the generosity of the NZ public and businesses to deliver on our mission. The Pink Ribbon campaign in October is our biggest fundraising event.
When we identified a need for a resource to carry out the logistics of sending out the packs for the main street appeal Altus were able to deliver. We store all of our collateral and street appeal packs at the Altus Mangere site during the year and Altus arrange for the collation and distribution of the packs throughout New Zealand during the appeal. They also manage the return process.
In addition to this in 2008 Altus processed over 500,000 of the pink ribbons which form the basis of our appeal. This saved us considerable money – funds which could then be used to further our mission. The remainder of the ribbons are still stored at Mangere and distributed as required.
What were the reasons for you not doing the work yourself in-house?We are a small organization with a huge task ahead of us – we simply don’t have don’t have the resources to do the work that Altus do for us.
How did Altus resolve your problem / provide a solution?Altus resolves our issues by providing a readymade workforce who can react quickly to our demands. They also have the infrastructure and systems in place to store and distribute our marketing collateral - thus freeing up resource and space in our offices.
How is your business / operations better now? (i.e. what is the result of our work?)During a very challenging time for all charities we have a resource that is economical for us to use and allows us to focus on our stakeholder relationships and delivery of our mission.